Where your music
is everything

Develop your fanbase, build your
business, and create the world around
your music.

Amplify
your music

Connect
with fans

Grow
your business

Understand
your audience

Features

Tools built for your music

Grow your career while keeping your music at the center. With Spotify for Artists, you can amplify your reach, serve up videos, build pre-release hype, and sell merch and tickets – right where streaming happens.

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Amplify your music

Turn up your music with Campaign Kit — a set of tools designed to drive meaningful metrics for artists and music marketers. Expand your reach and build lifelong fans.

  • Marquee makes your new release unmissable with a full-screen recommendation.
  • Showcase promotes your music on Spotify’s Home with a selected headline.
  • Discovery Mode can give your music a boost in personalized playlists.
  • Share your upcoming tracks with Spotify editors using playlist pitching.

Connect with fans

Invite listeners into your creative world. Customize your artist profile, create videos & visuals, and bring the story behind your music to life.

  • Clips are short videos you create to connect with fans while keeping your music front-and-center.
  • Add a Canvas – a short, looping visual – to each of your tracks on Spotify.
  • Countdown Pages help you get fans hyped for your upcoming album.
  • Your artist profile shows fans what you’re all about.
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Grow your business

There are many ways to earn revenue as an artist on Spotify. While Loud & Clear is your source for data, resources, and transparency around streaming royalties, here are some other opportunities to explore.

  • Sell and promote merch on Spotify, because music and merch are better together.
  • List your concert and festival dates to make sure your fans never miss another show.
  • Fan Support lets you collect tips, or rally listeners around a charitable cause.

Understand your audience

Dig into audience, playlist, and music data to help you reach your goals.

  • Segments allow you to better understand the breakdown of your audience.
  • Hone your marketing strategy with release engagement and listener conversion metrics.
  • Fan Study is our ongoing report about fan behavior around the world.
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New & noteworthy

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Countdown Pages

Your ultimate pre-release destination is here.

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How Goth Babe Amplified New Releases and Gave New Life to His Catalog with Campaign Kit

Indie electronic artist Goth Babe and his team used Campaign Kit to grow his audience ahead of his debut album release.

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Your next biggest fan could be one playlist away.

Explore seven brand new Fan Study insights on Spotify playlists, discovery, and fueling fandom.

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The Complete Guide to Audience Segments

From casual listeners to super fans: navigating Spotify's audience segments.

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Campaign Kit

Learn about Campaign Kit – our suite of tools for artists and music marketers that brings together playlist pitching, Marquee, Discovery Mode, and Showcase – and get best practices from experts at Venice Music and mtheory.

Ready to claim your Spotify for
Artists account?